Know Marketing

Efforts aimed at Reducing the demand for a product which
(1) a firm cannot supply in large-enough quantities, or
(2) does not want to supply in a certain region
where the high costs of distribution or
promotion allow only a too little profit margin.

Common demarketing strategies include
{1)higher prices,
{2}scaled-down advertising, and
(3)product redesign.

http://www.themarketers.in/?p=1438
http://www.indianmba.com/Faculty_Column/FC21/fc21.html

From marketing to meta marketing

2011-02-04T09:00:00.001-08:00

http://www.hinduonnet.com/folio/fo9909/99090200.htm

Marketing Interview Questions / Ans / Book

2010-11-30T06:12:00.000-08:00

http://www.humanresources.hrvinet.com/marketing-interview-questions/
http://www.globalguideline.com/interview_questions/Questions.php?sc=Marketing_Interview_Questions_and_Answers_
http://www3.babson.edu/Students/Graduate/Organizations/bmc/upload/Kraft_Marketing_Interview_Guide.pdf

360 Degree Marketing / PPTs

2010-08-06T07:50:00.000-07:00

http://www.marketsolutionsinternational.com/msiservices.php
http://www.slideshare.net/search/slideshow?q=360+degree+Marketing

Marketing Brochures / Tips / Example

2010-08-02T17:28:00.000-07:00

http://inventors.about.com/od/createmarketingbrochures/Create_Your_Own_Marketing_Brochures.htm
http://www.allbusiness.com/marketing/marketing-collateral/3937-1.html
http://www.heritageinterp.com/a.htm

Promotional mix

2010-05-09T07:16:00.001-07:00

http://en.wikipedia.org/wiki/Promotional_mix

“4 P’s” to “4 C’s” to “4 V’s”

2010-05-09T01:30:00.001-07:00

http://hubpages.com/hub/marketing-4Ps-4Cs-4Vs

Services Marketing Notes / PPT / 8 P's

2010-05-08T23:47:00.000-07:00

http://www.scribd.com/doc/18745048/servicesmarketingnotes
http://www.scribd.com/doc/23502641/Services-Marketing
The 8 P's are: 1. Product 2. Pricing 3. Promotion 4. Placement 5. Personalization 6. Participation 7. Peer to peer 8. Predictive modeling
First Four - Marketing Mix (MM)
Last Four - Extented MM Or Modern MM Or Service MM
http://wiki.answers.com/Q/What_are_the_8_P's_of_services_marketing

International Marketing PPT

2010-05-08T23:45:00.000-07:00

http://www.scribd.com/doc/12731294/International-Marketing

Marketing Management Notes / Detailed

2010-05-08T20:43:00.001-07:00

http://www.scribd.com/doc/21634927/Marketing-Management-Notes
http://www.scribd.com/doc/18593379/Notes-Marketing-Management

Market Segment / Article / Videos / Need / PPT

2009-12-16T07:46:00.000-08:00

http://en.wikipedia.org/wiki/Market_segment
http://www.decisionanalyst.com/Downloads/MarketSegm.pdf
http://video.google.com/videosearch?rlz=1C1CHNG_enIN346IN346&sourceid=chrome&q=market+segmentation
http://www.businessplans.org/Segment.html
http://www.witiger.com/powerpoints/MRK106/segmentation.PPT

Marketing Management / Strategy

2009-11-26T07:00:00.000-08:00

http://en.wikipedia.org/wiki/Marketing_management
http://en.wikipedia.org/wiki/Marketing_strategy

Marketing Interview Questions and Answers.

2009-10-27T07:03:00.001-07:00

http://www.globalguideline.com/interview_questions/Questions.php?sc=Marketing_Interview_Questions_and_Answers_

Market / Types / Case Studies

2009-10-19T08:11:00.000-07:00

http://en.wikipedia.org/wiki/Market
http://www.economywatch.com/market/market-types/
http://marketingcase.blogspot.com/

Role of Marketing / Strategic View

2009-09-18T08:32:00.000-07:00

http://www.knowthis.com/principles-of-marketing-tutorials/what-is-marketing/role-of-marketing/
http://hbswk.hbs.edu/archive/4156.html

List of Marketing topics

2009-04-22T22:37:00.000-07:00

http://en.wikipedia.org/wiki/List_of_marketing_topics
http://en.wikipedia.org/wiki/Outline_of_marketing

Marketing Plan / Types / Write / SWOT / Sample

2009-04-21T07:53:00.000-07:00

http://en.wikipedia.org/wiki/Marketing_plan
http://articles.mplans.com/outline-for-a-marketing-plan/
http://www.knowthis.com/topic-area/management/the-marketing-plan.htm
http://www.quickmba.com/marketing/plan/
http://www.morebusiness.com/templates_worksheets/bplans/printpre.brc

Marketing Research / Types / Methods / PPT

2009-04-21T07:41:00.000-07:00

http://markeresearcher.blogspot.com

Sales Vs Marketing Difference / Responsibility

2008-09-15T04:28:00.000-07:00

http://www.smallbusinessnotes.com/operating/marketing/salesmktdiff.html
http://marketing.about.com/cs/advertising/a/mrktingvssales.htm
http://theworkplace.wordpress.com/2007/03/14/the-difference-between-marketing-sales-people/

Sales responsibilities include

Achieving sales targets set for the year
Mobilizing resources - co-cordinating for stocks, advertising budgets etc, for achieving the above.
Planning and implementing tactical plans for the year in the territory.
Executing special schemes / promotions
Managing various channels of distribution like distributors, dealers, showrooms
Supervising the CFAs (which are the stocking points) with respect to their adherence to company norms.
Reporting and communicating with other departments in the region and with the corporate head office.

Responsibilities for a marketing professional include

New product development from concept generation to launch
Pricing
Advertising and promotion
Market research
Sales forecasting and planning on an on-going basis
Developing marketing programmes
Devising special promotion schemes

Marketing Glossary / Dictionary / Jobs

2008-09-11T05:50:00.000-07:00

http://www.marcommwise.com/glossaryindex.phtml
http://www.buseco.monash.edu.au/mkt/dictionary/
http://managementplacement.blogspot.com/2008/08/marketing-and-sales.html

Marketing Career

2008-09-11T05:46:00.000-07:00

http://marketing.about.com/cs/marketingjobs/l/blcareerprofils.htm

Market Trends

2008-08-21T08:39:00.001-07:00

http://en.wikipedia.org/wiki/Market_trends

Marketing / PPT1/2 / Notes PPT

2008-08-21T08:36:00.000-07:00

http://en.wikipedia.org/wiki/Sales
http://en.wikipedia.org/wiki/Category:Marketing
http://www.studymarketing.org/category/Presentation_Slides/Powerpoint_Slides.html
http://marketingteacher.com/powerpoint/
http://www.scribd.com/doc/22287104/Full-Marketing-Notes